Case Studies

CASE 005

RUNNING MEETINGS

SITUATION

An executive of an advertising agency was already conducting efficient meetings but aimed to elevate their impact and ensure they consistently drove actionable results.

Intervention

To enhance the quality and effectiveness of meetings, we overhauled their structure, promoting greater interactivity and a sharper focus on outcomes. Key interventions included establishing clear, goal-oriented agendas and instituting robust follow-up mechanisms to ensure the execution of action items.

Results

Enhanced Meeting Efficiency

Post-intervention analysis showed an 80% improvement in the overall efficiency of meetings, measured by the duration of meetings relative to the achievements of their objectives, as well as participant feedback on time well-spent.

Increased Action Item Completion

We observed a 40% increase in the rate at which action items derived from meetings were completed, indicative of more impactful and focused discussions and clearer accountability.

Improved Team Alignment and Project Advancement

The structured approach to meetings resulted in significantly better team alignment on objectives and strategies, as evidenced by a faster pace in project execution and milestones being achieved earlier than projected timelines.

Through these strategic adjustments, meetings at the advertising agency became powerful tools for collaboration and decision-making, directly contributing to enhanced operational efficiency and project success.

GROWTH PATHS

QUESTIONS ?

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